The first two feature films produced by Mamo films were comedies without major social concerns. Although the movie Hello?! questioned humorously the Brazilians “flexible” notion of honesty, and Overwhelming Women has inspired a number of women seeking self-esteem, the goal of these early movies was pure entertainment.
The director was surprised when she heard the most touching comments as “your movie is the excuse for the first time I could talk to my teenage daughter about sex” or “with Overwhelming Womem I learned to believe more in myself”.
Then, Mara Mourão decided to produce a more serious film, and chose to talk about clowns with the movie Doctors of Joy.
And this time she was the one to have her life changed.
She, as the producer and director of the movie, and the organization Doutores da Alegria, received thousands of moving messages.
People of all ages, said they decided to start a social work after seeing the movie. Teachers reported that they had changed their way of teaching after watching the documentary. And there were many times when we heard “this movie totally changed my life.”
The film had a successful carrier and, beyond that, was able to fulfill its social mission: the NGO Doutores da Alegria uses the film to promote its work, train new clowns, get fundraising, and is sought after by organizations and artists from around the world where the film was shown.
The film was considered by UNESCO a work that promotes a Culture of Peace.
After this first experience in documentary, Mara Mourão decided to make a film about Social Entrepreneurs around the world called Who Cares. A film that inspires, that gives one more step towards a everyone a changemakers world.